Ultimate Brown Color Palette Takeover: Why Everyone Is Styling This

If you haven’t been on the fashion side of TikTok or already seen fashion influencers on Instagram styling brown, you wouldn’t know that this color has definitely been getting the recognition it finally deserves. When I go out to buy an outfit, I typically stay towards black, cream, gray, or tan. I have a specific color palette that I like to follow and although it may sound boring, it is so much easier when it comes to planning outfits because it’s very cohesive and allows you to pair more looks together. But very recently brown has become a color that is getting more popularity especially on TikTok. I see a lot of people making videos like “how to wear brown” and “where to buy brown outfits” now. I wanted to dive a little deeper into why this color is now everywhere and how you can style it yourself, as well as where you can buy these too! Comment your favorite look down below and check out our instagram @glamourandguide for more outfit inspiration.

1. Puffer Jackets + Vests

2. Sweater Vests

3. Jeans + Pants

Why Is This Color So Popular Now?

As you have seen from the inspiration you’ve scrolled through so far, there’s so many different shades and types of ways you can wear this color and it also isn’t very common so it makes me wonder this is why everyone is now hopping on to try this color. The more you see it on social media and see how people style things, the more you want to try it yourself and it is also why so many people have been making inspiration videos and “how to style” videos so that you can go and buy them yourself.

4. Sweatsuits

5. Sweaters + Tops

Where Can You Buy These Looks?

So many stores such as Zara, H&M, Brand Melville, Converse, BooHoo, Everlane, Princess Polly, ASOS, Express, Missguided, Reformation, and Revolve are some of the stores I can name off the top of my head that I have seen and scrolled through their website seeing different brown styled looks!